New and Updated in the Library – June 2016

The following Field Guides have recently been updated in the Library:

Small House Movement

Does size matter? The current economic climate as well as a desire for a greener lifestyle has driven some Americans to examine how much space they really need. The small home movement is hardly a novel concept—just ask New Yorkers who often spend decades in studio apartments. This field guide shows the various aspects of living in a smaller home, as well as links to those considering the ultimate in downsizing.

Green Homes & Green Mortgages

The green movement is here to stay, and nowhere is this more apparent than in the housing market. Find out the latest trends, statistics, reports and resources as well as information on green mortgages in this updated Field Guide.

Association Shared Services

Meaningful partnerships are the foundation for success. Whether the motivation to “share services” or partner with another association is economic, or to offer new, increased and improved services for members, there is information to help you do just that. Below you will find a selection of articles and books pointing out the positive aspects, as well as, the ‘how-to’ to partnering.

Also visit the Shared Services page and RARE database on REALTOR.org for sample agreements, manuals, and other material on shared services.

Franchises vs. Independent Firms

According to the 2015 National Association of REALTORS® Member Profile 59% of all REALTORS® are affiliated with an independent, non-franchised company. In fact most Realtors are likely to be affiliated with an independent, non-franchised company. The decision to join a franchise or an independent firm can be confusing. The pros and cons of each option are examined in this Updated Field Guide.

Marketing Tips for REALTORS®

Marketing is an essential ingredient for the success of any business. The material on this page will give you a wealth of information to help you market your expertise to potential customers. It includes special sections on how to build your personal promotion campaign, increase your presence in a niche market, and strengthen your marketing plan.

Land Investment

While land investment may not provide the instant gratification of a home purchase, this sort of venture can be quite lucrative. Land investors have different needs and concerns than those of typical real estate investors – zoning, planning, environmental issues are just a few of the challenges they must face. This Field Guide will help those who wish to take on this interesting branch of the real estate industry

Hotel/Motel Properties

Hotel and motel investment is a specialized part of the commercial real estate world. But what are the tricks of the trade? Find out what you need to know about management, security, brokerage, and appraisal in the Field Guide to Hotel/Motel Properties.

 

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